Discover the Subtle (But Serious) Coaching Misconception That Leads to Shallow and Short-Lived Results—and the Surprisingly Simple Way to Start Creating Lasting Transformation for Yourself and Your Clients!
What we’re about to reveal to you could change everything.
And we really do mean everything—throughout your business and life.
We know this sounds like an exaggeration now…
But by the time you finish reading this page, you’ll see what we mean.
Let’s start by meeting some people you may recognize:
Celeste is noticing that many of her clients’ breakthroughs aren’t sticking. She used to blame their lack of follow-through, but after hearing success stories from other coaches, she’s not so sure. Celeste is secretly worrying that her coaching just isn’t working.
Kelly is killing it. Their clients are breaking through left and right, and the results seem to stick—but the work feels mysteriously incongruent and forced. Kelly is slowly burning out, and their coaching business is feeling too much like the exhausting corporate career they left behind.
Andy feels like his own life is a mess, which undermines his confidence in his capacity to help his clients. He tends to neglect his own inner work—and when he does the work, the results are disappointing.
Answer: due to a simple (and VERY common) misconception, their coaching has about 10% of the impact it could have.
And on this page, we’re going to show you one single shift that can 10x the effectiveness, magnetism, and credibility of your coaching.
That’s where Celeste, Andy, Kelly, and Melinda are running into problems.
Like most coaches, they focus on their clients’ Conscious Minds—the 10% (or less).
As a result, their clients’ “mindset shifts” are fragile and tragically short-lived. Their clients are simply reverting back to their unconscious patterns, like we all do.
In other words, their clients’ progress is being overridden…again and again.
One step forward, one step back.
Imagine going into a coaching session knowing your best efforts are likely to be erased by your client’s Unconscious Mind in a matter of days!
Full disclosure: we’ve always been a little obsessed with coaching modalities.
(We each have 16 coaching certifications, which should tell you something!)
Early on in our coaching careers, we found ourselves combining multiple modalities…
And when we did, something extraordinary happened:
We had stumbled upon the power of coaching the Unconscious and Conscious Minds simultaneously.
And tens of thousands of coaching sessions later, we’ve perfected our Total Integration Framework.
In a moment, you’ll see why it works so well—and how lasting transformation is just one of its countless benefits.
(By the way, #3 is where the magic happens, and you likely won’t hear about it anywhere else.)
If you’ve focused on Conscious coaching up until now, this is your chance to multiply your competence, confidence, and congruence by 10 or more.
If you’ve already mastered Unconscious Mind modalities, you’re in a strong position to learn how to integrate the two much more powerfully.
If you’re already working on both levels, keep reading! Our Total Integration Framework will fill in the blanks and catapult your coaching to a new level!
Our Total Integration Framework is the result of our 30+ years of combined coaching experience, 16 certifications each, and 7,000+ past coaching clients.
So how can we help you harness the power of this framework without having to devote decades of your life to get there?
Who are we?
Thanks for asking!
We’re Jenn Beninger and Carson Cooper,
cofounders of Genius Unlocked Coaching Institute.
Jenn has been a coach and entrepreneur for over 20 years and holds a Bachelor of Science in Psychology. She’s held executive positions in the coaching industry, managed teams of coaches, developed advanced coaching curricula, taught business development skills, run transformational leadership events, and much more.
Carson has over 13 years of coaching experience and holds a Master of Arts in Negotiation, Conflict Resolution, and Peacebuilding. He is a credentialed mediator through the National Conflict Resolution Center, served as a conflict resolution trainer, and even wrote a curriculum for the Pentagon.
We each hold 16 coaching certifications, and we’ve coached at least 7,000 people combined. We joined forces to found Genius Unlocked Coaching Institute, which surpassed 7 figures in revenues in just 2 years from referrals alone!
Today, Genius Unlocked is board certified and offers 8 internationally-recognized coaching certifications.
Plus, you’ll get 2 one-on-one coaching calls with a certified coach!
Your coach will answer your questions and help you take action in your life and business. You can even work with your coach to create a customized action plan!
On day one, you’ll become aware of the unconscious patterns that are running the show in your life. You’ll discover a proven process to move from reasons and excuses to results and solutions. And, you’ll see how connecting the Unconscious and Conscious Minds unlocks your inner coaching genius—and your clients’ long-term transformation!
Then, we’ll start learning how to bypass the Conscious Mind to tap into the vast knowledge and intelligence of the Unconscious Mind. We’ll introduce you to your Four Inner Voices and learn how the fourth voice is the secret to effortless transformation in all areas of life. And finally, you’ll see how resolving conflicting unconscious values is the key to getting unstuck, hitting goals, and enjoying lasting outcomes.
You’ll learn our 3-step process for integrating the Unconscious and Conscious Minds to access extraordinary results for yourself and your clients. You’ll see how our minds filter out most of the sensory data we receive and how we can change our filtering to dramatically shift behaviors and results. You’ll also discover how coaching at four levels—spiritual, emotional, mental, and physical—can create life-changing “identity shifts” that far surpass the usual “mindset shift.”
On day four, you’ll start to experience the power of the Unconscious Mind for yourself. You’ll learn how breathwork is one of the fastest ways to suddenly (and safely) bring profound learnings to the surface and release an intense burst of energy. Then, you’ll participate in an extended exercise to experience breathwork first-hand.
On our final day together, you’ll learn our 7-part process to fully integrate the Unconscious and Conscious Minds and unleash lasting results for yourself and your clients! You’ll see how unconscious value conflicts sabotage our best intentions—and how to align them to finally start hitting goals. And you’ll see how the Total Integration Framework will help you dramatically increase both the quality and speed of the results you’re achieving for yourself and your clients!
“genius unlocked is life changing and inspirational”
If you’ve read this far, you probably related to the stories above.
If any of this resonates (even a little), you’re in the right place.
And right now, you have an important choice.
You can take an easy step towards resolving these problems…
…or you can hold on to your $37.
The choice is yours.
But remember, this is a 100% live event, and once it’s over, it’s over.
Sadly, there is no “later.”
Which means NOW is your chance to unlock your future as a confident, competent, and congruent coach!
We can hardly wait to hear how Unlock Your Coaching Genius makes a difference for you!
With love and high vibration,
Jenn and Carson
Cofounders, Genius Unlocked Coaching Institute